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The following are testimonials
from doctors who have been using Introduction to Chiropractic for
many years.
PracticeMakers
Products will continually be gathering information from doctors who are
using the product. We will attempt to share with our readers, HOW doctors
are using the Introduction to Chiropractic book, WHAT new programs
they have introduced into their community to help expand their practice
base, HOW patients reacted to the report of findings using the book, and
the experience doctors will be sharing on programs that increase practice
success.
Phillip and Maree Ebrall
Victoria, Australia
The tenth edition of this wonderful
publication was enthusiastically reviewed in 2000. This reviewer’s
appreciation of this work is only strengthened by the current edition.
The dominant colour on the cover is a soft blue-grey, a little like the
new iridium finish on kitchen appliances. It is a very contemporary
look, uncluttered with just four lines of text, a reverse outline of a
human body and some orange highlights.
Inside the front cover is space
dedicated for the Patient’s Name, Doctor’s Name, and Special
Instructions. This is a powerful way to personalise the book as a gift
to the patient as part of their total care plan. The quote given on the
next page really captures the essence of chiropractic: It is the
body that is the hero, not science, not antibiotics … not machines or
new devices … the task of the physician today is what it has always
been, to help the body do what it has learned so well to do on its own
during its unending struggle for survival – to heal itself. It is the
body, not the medicine that is the hero. Coming from Ronald J.
Glasser M.D. a former assistant professor of paediatrics at the
University of Minnesota, it is a poignant reminder of the healing power
within.
Sportelli’s journey with this
publication began some 30 years ago and each new edition has been the
result of a critical review process which has questioned the content and
removed issues and statements which were inconsistent with the facts as
they were currently understood. Not only have new ideas, facts and
interpretations been included, but the language has been carefully
modified to strengthen its connection with the changing mind of the
consumer. The result is a fresh publication that is in tune with the
marketplace. For example there is a page answering the question What
about those Miracle Diets? and a two page spread on Chiropractic
Concepts of Health Maintenance.
The underlying concept of the book is
to provide authoritative support for the personalised information given
to the patient by the doctor of chiropractic. If you have a new patient
with ‘whiplash’ you can mark pages 36 and 37 Whiplash Injury as well as
pages 34 and 35 Care of the Cervical Spine. The language is subtle but
honest and is supported by excellent illustrations. There is also a box
with six dot points as Instructions for Home Care for a Neck Injury.
If the patient has a back problem then
you would mark the section from pages 27 through 33, depending on the
information you thought most relevant. There are Facts about Discs
including a discussion on how long it may take for a disc problem to
respond and a most informative section on Low Back Pain – a Universal
Problem. Again there are instructions for home care and a number of
excellent illustrations.
The focus of this edition is on health
and wellness from senior citizens to children (each has a dedicated page
on the value of chiropractic care) within the contemporary context of
lifestyle changes, stress management, nutrition and exercise. The work
ends with 9 pages on exercise including a selection of specific
exercises illustrated by line drawings which can be recommended for
individual patients. It is important to appreciate that while this
edition broadens the role of chiropractic in health care it does nothing
to diminish the importance or significance of the spine in chiropractic
practice.
This reviewer remains respectful of
Sportelli’s contribution to our profession and appreciative of this work
in particular. It is extremely well designed and illustrated; its
written content has been refined and reviewed over the years and then
refined further. It deals with facts but wraps them in a context of
health maintenance that should be attractive to almost every
chiropractor. It talks about nutritional supplements, orthotics,
reactions following adjustment and reasons why appointments should be
kept. It uses language the patient will relate to and has 95 references
to the literature.
Dr Sportelli continues to serve the
profession well through his ability to educate and communicate and his
rock-solid commitment to honesty and integrity. This publication is a
potent tool for patient education and will be a powerful asset in your
practice. There really is no need for scripted reports of findings, year
long contracts and massive up-front payments. Those who practise
chiropractic with honour and truthfulness know the benefits of having a
waiting room full of patients who want to be there because they
understand the chiropractic paradigm. This booklet gives the best
support you could ask for.
Richard J. Vahl, D.C.,
Ph.D., D.A.A.P.M.
Your
11th Ed. of Introduction to Chiropractic is another
professional masterpiece. If the chiropractic profession would accept
this informative and very interesting, believable document as its basic
charter, the profession would progress well beyond even our wishes.
Once
again, it is truly a very impressive, well done professional document
that presents and explains a most sensible, rational approach to
chiropractic health care. We can all certainly be very proud to showcase
this informative booklet to our patients and especially the public at
large. It represents a basic compendium for all those who are interested
in obtaining a healthy chiropractic lifestyle.
My
compliments for such a truly exceptional document.
Michael J. O'Keefe, D.C.
Medford, NJ
I would like to take
this moment to drop you a line in regards to your publication,
Introduction to Chiropractic. I have used this publication as a
patient education tool for many years in my practice. I find it a
helpful adjunct in educating all of my patients. This would include
patients that have been to chiropractors previously, as well as patients
who have never been to a chiropractor. In both groups of patients, I
find that in many cases, the patients have a very poor understanding of
what chiropractic is all about. I find that in most cases, they are very
confused as to what a chiropractor does and what the goals and
objectives of chiropractic treatment are. I have found in my experience
that the booklet Introduction to Chiropractic provides a clear
and concise description of what chiropractic treatment is and how
chiropractic treatment will benefit a patient. The booklet is very
helpful in explaining very common conditions that are amenable to
chiropractic treatment and the inclusion of exercises in the back of the
booklet are very helpful for patient management.
I have reviewed many new
patient publications for use in my practice and have found that
Introduction to Chiropractic is the most effective patient education
tool to achieve the goal of patient education. I would recommend
utilization of this publication in all chiropractic practices.
Robert Olivieri, D.C.
Cape May Courthouse, NJ
Introduction to
Chiropractic has been a vital part of our patient education program.
It provides our patients with a clear understanding of their condition
and serves as an ongoing reference to a variety of conditions our office
treats. It is a well referenced source of information that every
chiropractic patient should read.
David W. Jones, D.C.
Spokane, WA
I don't honestly know
how long I've been using the Introduction to Chiropractic
booklet, but it has to be at least 10 years. I have had other similar
booklets come to my attention from time to time, but I have never found
one that has done the job so concisely, so conservatively and so
completely. No unproven statements, no hard sell pitch, just an all
encompassing document professionally presented and carefully documented.
I can proudly present this booklet to any patient, regardless of their
degree of education or their political-medical persuasion. This booklet
doesn't cause embarrassment and does discreetly educate. In our present
health care arena, no chiropractor can afford to alienate, and this
booklet does a lot for the chiropractor to cost effectively educate the
public.
When you begin to gather
information for your 10th edition, I do have some suggestions that you
may or may not want to incorporate. Certainly when the time comes, and
at your convenience, I would send you a short note with my suggestions.
In the meantime, thank
you for your excellent booklet. After 28 years in practice, it is the
most consistent and positive sales tool at my disposal.
Margaret Preble, D.C.
LaGrange, KY
My husband and I have
been using Introduction to Chiropractic booklets ever since the
first edition. Each edition has had subtle improvements, but we have
always been happy with them and so have our patients. The 3-step
exercise program is wonderful and the illustrations cannot be beat! We
feel they add class to our practice because they are so attractive and
informative. Thank you Dr. Sportelli for all you have done for this
profession!!!
Steven M. Bleser, D.C.
Cincinnati, OH
Only you, Dr. Sportelli,
and your company know how many copies of Introduction to Chiropractic
I have purchased over my 23 years in practice. We have a four doctor
chiropractic office which also has massage therapy and rehabilitation
services available. Every new patient is supplied with a copy of Introduction
to Chiropractic. It is highlighted with colored markers in the most
apropos sections. Every speaking engagement which I attend, rather it
be the American Business Women's Association, claims adjusters for
insurance companies or any other type of group where chiropractic is the
principal topic, every attendee in the audience is given an
Introduction to Chiropractic booklet.
Expensive? Yes. Worth
it? Absolutely!
Introduction to
Chiropractic is an excellent ambassador for our profession. I have
never seen it challenged. I have never heard one negative syllable about
it. Yet, the positive comments are overwhelming.
Thank you for making
this excellent tool for practice available. I am proud to be a
significant consumer of it.
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